Why Bush won

I found the Living Room Candidate from the Museum of the Moving image that is an archive of presidential advertisements and found it really interesting to go back and see what the campaign narratives looked like in hindsight.

George Bush's ad's in 2000 were all really good, hopeful, and clear. Gore's are all really bad complicated, and yes - painfully boring.

And the swift boat ads of 2004 really are amazingly brutal. It is crazy that Kerry didn't come at them sooner.

Take a look at 2008 as a whole and see what you think this election will look like.